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Market Assessment

Financial institutions today can build and maintain their profitability by mastering the geographic knowledge of their markets, customers, prospects and competitors. The big banks already know this, and they use Geographic Information Systems (GIS) to analyze your territory block-by-block to compete with your bank on your turf.
Turn market information into business intelligence.

BancTrac Market Assessment incorporates the power of GIS to provide you a comprehensive handbook packed with insight to support actions that will make your bank or branch more successful.

An in-depth understanding of market demographics, prospects and competitors – both who and where they are – will enable you to act with increased assurance and effectiveness to site the next branch optimally or develop new strategies for penetrating current markets.
Understand your markets like never before.

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We understand your challenges and can help you select and customize the services that are most relevant to your situation.

Just click on the links below to learn more about our services.

Strategic Planning

Branch Performance

Market Assessment

Branch Site Assessment

Data Enhancement

MCIF On Demand